We partnered with Squatwolf to reimagine the core of their digital world, from the website to the app. What began as a redesign grew into a complete rethink of how the brand expresses itself online.
Working closely with their internal team, we shaped a fresh digital language and built destinations that feel true to their ambition and ready for the momentum ahead.
Website & App
Part of our goal for the new Squatwolf digital experience was to create an app that was as experiential as the website. With that in mind we design the desktop, mobile and app versions of the website side by side to ensure the experience is cohesive across all platforms.
Style Guide
To ensure that the digital experience is maintained for years to come, we developed an in depth style guide for the Squatwolf's internal team that demonstrated our photography, graphic and layout styling direction.